Brief

Our friends at Jubba ask us to help them create a pop-up Mardi Gras party for the well-known whisky brand, Southern Comfort. Jubba wanted to create a scene taken straight from the streets of New Orleans and placed into the arches of Leake Street, London.


Southern Comfort Mardis Gras Street scene

What We Did

We took on an existing set that required fixing, repainting and rebuilding and brought it back to life. This meant there was quite a bit of pre-production work in our warehouse before the set was ready for installation. Much of the print for the event also required replacing throughout the event, including signage, posters, and disclaimer signs. All of which we prepped, collated and printed.



Southern Comfort Mardis Gras Street scene

WELCOME TO NEW ORLEANS

Street Scene

The street scene includes a variety of walls, windows, shutters, doors, and balustrades. All painted a crazy concoction of bright colours to help bring a Mardi Gras feel to some train arches in London. Much of the set required sprucing up, so we had a team of painters and carpenters working on the existing pieces to bring them back up to scratch.

Southern Comfort tram bar

ALL ABOARD

Tram Bar

No party is complete until there is a bar; or two in this case! One of the bars at this party was situated in a custom-built tram, which prior to the event, required a complete reconstruction. Our team of scenic carpenters and painters worked on replacing, rebuilding and repainting parts of the tram to turn it back into a usable bar. We remade and painted the tram wheels to give the wood a rusty appearance as if they were made of cast iron.

Southern comfort gold bar

IT’S ALL IN THE DETAILS

Gold Bar

The gold bar was much simpler in design, made using existing gold panels with a brick detailing for which we built a new timber frame. We hung our ‘BAR’ sign above the gold bar as a finishing touch.

Southern comfort DJ booth

LIGHT IT UP

Technical

To top it off, we fitted various lighting throughout the event. This included LED festoon  strung across the street set, generic LED wash lighting for the street scenery and small low voltage lighting for details such as the tram, the bars and the windows.


Challenges

Working with an existing set built by someone else is always likely to bring up some challenges— differences in design ideas or  quality of a build. We’re always up for a challenge, so we aren’t phased by unexpected work to create something to our ideal standards.